Baby & Kids - Favorite Brands

Backpack Puppy is one intrepid dog, and they've packed a rucksack that looks just like them! This oatmeal pup has a cocoa patch tummy, flopsy brown...

Amuseable Coffee Bean is little but powerful, giving a much-needed boost to all! With russet-brown fur, skippy cord feet, shiny eyes and stitched d...

Clyde Capybara is chill and charismatic with a chunky tum, purple-brown snout and chocolate two-tone fur. With delicate claws, suedette ears, dream...

Bashful Dragon is a fierce little friend, with plenty of attitude! With supersoft fur in pale sage green, suedey horns and a long, squidgy tail, t...

Looking pretty funky with a fluffy red crown and green grid-pattern stem, it’s Amuseable Moon Cactus! This dandy plant has an oaty felt pot, chocol...

An exotic companion in a soft, halo-esque fur and warm weather highlights of zingy green and raspberry red Birdling Hummingbird is the perfect lit...

Ricky Rain-frog likes to sit and puzzle out the world. It’s a tricky business! He’s a ponderous, chunky, pea-green chap, and his pudginess means h...

Playtime will be a roaring success with the sweet dino featuring a plush finish and friendly face.

Amuseable Coffee Cup is a classic blend of rich textures and delicious colours, with notes of quirky charm! This charcoal cup perks up any desk, fi...

Gordy Guinea Pig is a little ball of vanilla-fudge softness! Podgy and cosy, with biscuit fold ears, a suedette nose and fluffy cheeks, as well as ...

A goal scoring triumph of a gift for any footballfan! Amuseable Sports Football is a stylish monochrome character created from tessellating soft f...

The Jellycat If I Were A Pig Book goes great with the Jellycat Bashful Pig

Fossilly Brontosaurus is minty-soft, with a long, long tail and a strong stretch neck. It's handy for reaching the tasty ferns! This chunky chum l...

Adorable, loveable, squidgeable, irresistibly silky-soft and huggable: Fuddlewuddle Puppy, it’s undoubtable, is completely and utterly un-put-down...

Archie My Dinosaur Friend is all about being a little bit different. This story follows courageous Dana, as she tries to find out what’s over the w...

The perfect partner for busy, dizzy days, that's Amuseable Coffee-To-Go! This nuzzly neutral cup is a keeper, with soft mocha fur, brown cordy fee...

Dive into the Sea Tails book for tails of every stripey, scale and squiggle! A funky fabric book that can hang from the buggy, this is one silly, ...

Let imaginations soar with the If I Were A Butterfly book! This chunky board book is bursting with colours and feely panels, with turn-friendly pag...

Come for a ride through the enchanted forest with the If I Were A Unicorn Book. A magical way to teach storytelling, this candy pink board book is...

Silky-soft and lovingly loyal, Bashful Black & Cream Puppy wants to play all day! His smudgy black patch and sooty tail make him even more ado...

Let's get super-scaly!Life as a dino is one big stomp, as you'll find out in If I Were A Dinosaur! Happy, bold and easy to hold, this board book is...

A twilight delight!If I Were An Owl is a charming board book, chunky like a little tree! Open the covers for bright illustrations - perfect for fli...

Have you ever wondered what it would be like to be a floppy, hoppy bunny? Well, this mischievous story comes complete with a special pom-pom tail t...

This exciting board book is colorful and sturdy enough for your little one to hold all by themselves and is ideal for interactive play. With ...